Working Professionals
Looking to move into senior leadership or strategic roles.
Undergraduate at NMIMS Online
NMIMS Online
NIRF rank 52
Marketing at NMIMS Online NMIMS BBA Marketing Course: Fees, Eligibility, 2026
This page covers the marketing route of the NMIMS Online BBA, a 3-year undergraduate degree delivered over 6 semesters. It suits school leavers who enjoy market research, product ideas and advertising and want a flexible programme. You study on the university's LMS, pick marketing as your specialisation in the later semesters, and earn a UGC-DEB approved degree from a NAAC A++ university.
3-year, 6-semester undergraduate degree
Marketing specialisation
Total fees of ₹1,50,000
10+2 with at least 50% marks
Duration
—
Full-time / Part-time options
Eligibility
—
Average Fees
₹1.5L Total
Program-wise
Mode
Online
Overview
About Marketing at NMIMS Online
This page covers the marketing route of the NMIMS Online BBA, a 3-year undergraduate degree delivered over 6 semesters. It suits school leavers who enjoy market research, product ideas and advertising and want a flexible programme. You study on the university's LMS, pick marketing as your specialisation in the later semesters, and earn a UGC-DEB approved degree from a NAAC A++ university.
Online BBA in Marketing is a bachelor program of business administration with a specialization in marketing management, in this program students learn about the foundation of business management skills with marketing as a center of focus. The major subjects are business communications, marketing management, retail marketing, strategic management, etc. Earlier, BBA was only conducted in regular and distance mode, but…
Who it's for
Who Should Choose This Course?
See if your goals align with how this program is structured.
Career Builders
Need structured pathways into leadership or specialist roles.
Research-Oriented Learners
Enjoy inquiry-driven learning and evidence-based decisions.
Goal-Focused Achievers
Want clarity, milestones, and measurable outcomes.
Why NMIMS Online
Why study Marketing here
Marketing specialisation
Learn marketing practices, market research and product promotion through a focused specialisation in the later semesters.
Approved and accredited
UGC-DEB approval with a NAAC A++ accredited university behind the degree.
LMS and digital library
Digital study material and a digital library are available through the university's learning platform.
Affordable total fee
Total fees of ₹1,50,000 with semester-wise payment of ₹25,000.
Career Outcomes
Where this program can take you
High demand for doctorate-level management professionals across consulting, strategy, and academia.
ABC
20K+ professionals upskilled already
Syllabus details are being updated.
Fee breakdown
Marketing fees at NMIMS Online
| Fee type | Amount |
|---|---|
| Application Fee | ₹ 1,200 |
| Per Semester Fee | ₹ 25,000 |
Fees & Financing
Fees & Financing
Transparent fee structure with flexible payment options.
Total Program Fee
₹1.5L Total
*Fees may vary across universities. Instalment plans shared after shortlisting.
Easy EMI Options Available
Scholarships Up to 30%
Education Loan Assistance
Need help planning your finances?
Our experts can guide you with the best options.
Paying with an education loan? Borrowing ₹1,50,000 at an example 10% over 7 years is about ₹2,490 a month. Add the course years and your own rate in the calculator.
Work out your EMIThere is no entrance exam. Apply online, submit your 10+2 marksheet and ID for verification, and pay the programme fee to confirm your seat.
Admission
Admission Process
Simple steps from your first enquiry to enrolment.
1
Apply Online
Submit your profile, academics, and intent with supporting documents.
2
Application Review
Our panel verifies eligibility and aligns you with the right cohort format.
3
Interview / Proposal Chat
Discuss research interests and career goals with faculty mentors.
4
Offer & Fee Plan
Receive admission decision with financing and instalment options.
5
Enrol & Onboard
Complete registration, join the cohort workspace, and start Semester 1.
FAQs
Frequently Asked Questions
Quick answers to common questions.
It builds skills in marketing practices and trends, including market research, product research and designing and advertising products around customer needs. The specialisation is chosen after the common subjects of the early semesters.
The programme costs ₹1,50,000 in total when paid by semester, at ₹25,000 per semester, with a one-time application fee of ₹1,200. Ask a counsellor about one-time or annual payment options.
Candidates should have passed 10+2 in any discipline from a recognised board with at least 50% marks. Relaxation is given to SC, ST, OBC and PwD students, and no entrance exam is conducted.
Yes. The programme is approved by UGC-DEB and the university is NAAC A++ accredited, so the online BBA carries the same weightage as a regular BBA for employment and higher education.
A master’s degree is required to pursue an online DBA in marketing without any prior experience. However, graduates need 3+ years of experience in the marketing domain to apply for the program.
Yes, with the option of an online DBA in marketing, you can continue your job while studying.
Yes, just like a regular PhD program, you get the title of “Dr” upon successful completion of the online DBA program in marketing.
Yes, you can pursue an online DBA in marketing in India from WES-recognized foreign universities while staying in India. However, you cannot pursue it from Indian Institutions as it is not recognized by UGC to be delivered in online mode.
Marketers who have been working for a long time in the corporate and are willing to add “Dr” to their name as a reflection of their expertise in the marketing field should pursue an online DBA in marketing.
Yes, with the option of an online DBA in marketing, you can continue your job while studying.
Yes, just like a regular PhD program, you get the title of “Dr” upon successful completion of the online DBA program in marketing.
Yes, you can pursue an online DBA in marketing in India from WES-recognized foreign universities while staying in India. However, you cannot pursue it from Indian Institutions as it is not recognized by UGC to be delivered in online mode.
Marketers who have been working for a long time in the corporate and are willing to add “Dr” to their name as a reflection of their expertise in the marketing field should pursue an online DBA in marketing.
A master’s degree is required to pursue an online DBA in marketing without any prior experience. However, graduates need 3+ years of experience in the marketing domain to apply for the program.
Need personalised guidance?
Our expert counsellors can help you choose the right path based on your profile, goals & aspirations.
- Free Guidance
- Expert Counsellors
- 100% Confidential
SMK
20K+ students counselled successfully