Working Professionals
Looking to move into senior leadership or strategic roles.
Executive at MICA
MICA
NIRF rank 33
Branding at MICA
Executive Online Program In Managing Products & Branding An online executive course in managing products & branding is focused on improvising your brand-oriented decisions. This 5 to 6 months-long program can make you achieve excellence in this field by equipping you with the latest advancements. The course has been developed for entrepreneurs & working professionals who are responsible for managing the branding image of their businesses.
Advanced Leadership
Research Driven
Global Recognition
Executive Friendly
Duration
—
Full-time / Part-time options
Eligibility
—
Average Fees
₹1L Total
Program-wise
Mode
Online
Overview
About Branding at MICA
Executive Online Program In Managing Products & Branding An online executive course in managing products & branding is focused on improvising your brand-oriented decisions. This 5 to 6 months-long program can make you achieve excellence in this field by equipping you with the latest advancements. The course has been developed for entrepreneurs & working professionals who are responsible for managing the branding image of their businesses.
Managing products & branding is an integral part of marketing. Effective brand management gives quite promising profits to businesses by giving them the scope of increasing brand value. Apart from the traditional methods of marketing that have been in the functionality for branding, there are a lot of new additions introducing advancements & innovations in the working of this field. An executive development pro…
Who it's for
Who Should Choose This Course?
See if your goals align with how this program is structured.
Career Builders
Need structured pathways into leadership or specialist roles.
Research-Oriented Learners
Enjoy inquiry-driven learning and evidence-based decisions.
Goal-Focused Achievers
Want clarity, milestones, and measurable outcomes.
Career Outcomes
Where this program can take you
High demand for doctorate-level management professionals across consulting, strategy, and academia.
ABC
20K+ professionals upskilled already
Syllabus details are being updated.
Fee breakdown
Branding fees at MICA
| Fee type | Amount |
|---|---|
| Registration Fees | ₹ 10,000 |
Fees & Financing
Fees & Financing
Transparent fee structure with flexible payment options.
Total Program Fee
₹1L Total
*Fees may vary across universities. Instalment plans shared after shortlisting.
Easy EMI Options Available
Scholarships Up to 30%
Education Loan Assistance
Need help planning your finances?
Our experts can guide you with the best options.
Admission
Admission Process
Simple steps to start your doctoral journey.
1
Apply Online
Submit your profile, academics, and intent with supporting documents.
2
Application Review
Our panel verifies eligibility and aligns you with the right cohort format.
3
Interview / Proposal Chat
Discuss research interests and career goals with faculty mentors.
4
Offer & Fee Plan
Receive admission decision with financing and instalment options.
5
Enrol & Onboard
Complete registration, join the cohort workspace, and start Semester 1.
FAQs
Frequently Asked Questions
Quick answers to common questions.
Branding is a part of the marketing domain that involves strategic developments & implementation of advanced techniques to increase the value of a product. The transformation of a product into a brand is quite a technical process & can only be done with an in-depth understanding of the field.
You can become a brand manager even after having 3 years of work experience in banking services. You just need to upskill yourself in the same specialization with a certification/diploma program. Afterward, you can secure an entry-level job in the marketing domain to understand the workflow of the field.
You can easily become a brand promoter/manager/product manager post-completion of an online eDP in managing products & branding. The average salary package reported for these profiles is between 4-17 LPA.
The final evaluation of the students is based on their performance in the term-end exams & in the internal assessments. Quizzes, assignments, etc. that are assigned during the ongoing session are part of the internal assessments. Students need to pass all the academic tasks with the minimum marks to get the certificate.
eDP is the abbreviation for executive development programs that can only be pursued after the minimum qualification of graduation.
Attendance in online classes is one of the criteria that has been made mandatory by some of the universities to award the certification. It is not always the case, so, you need to check the evaluation parameter of the university you have chosen.
Most universities offer an easy EMI/education loan option in their fee payments which makes this online course accessible to all. For specific terms & conditions, you need to check the chosen university’s website.
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